∞Growth loops & PLG
Map viral loops, product-led growth, activation and referrals that compound over time. — 20 entries
Growth loop그로스 루프
A repeatable cycle where current users help bring in the next users.
Referral loop추천 루프
Invited users join, then become the next people who invite others.
Content growth loop콘텐츠 성장 루프
User-created content attracts visitors who can create more content.
Retention loop리텐션 루프
A valuable action gives users a reason to return and repeat it.
AARRR pirate metricsAARRR 해적 지표
A five-stage view of acquisition, activation, retention, referral, and revenue.
Activation event활성화 이벤트
The first observable action that shows a user reached the product’s core value.
Time to value첫 가치 도달 시간
The elapsed time from starting to receiving a first useful result.
Onboarding drop-off온보딩 이탈
Shows where new users leave before reaching their first value.
Cohort retention improvement코호트별 리텐션 개선
Compares how groups of users who started together return over time.
North Star metric북극성 지표
A recurring measure of the core value customers receive.
Viral coefficient바이럴 계수
The average number of new users one user brings into the next generation.
Freemium conversion path무료 이용자의 유료 전환 경로
Follow the path from a free first experience to a useful paid upgrade.
Product-qualified lead제품 적격 리드
A potential buyer qualified by meaningful product usage.
Product-led sales제품 주도 영업
Self-serve adoption first, with sales support triggered by product signals.
Agent-first activation에이전트 첫 작업 활성화
Treat an agent’s completed, approved first task as the moment of value.
AI-first valueAI가 먼저 만든 첫 가치
Start with an AI draft, then edit it to reach a useful first result.
AI-assisted onboardingAI 보조 온보딩
AI suggests initial setup from a goal to shorten the path to value.
Agent task completion에이전트 작업 완료율
The share of started agent requests that produce a useful, confirmed result.
Behavioral cohort activation행동 코호트 활성화
Group users by actual behavior, then use the cohort in analysis and experiments.
AI agent retention signalAI 에이전트 리텐션 신호
Compare first-session artifact saves with later return behavior.