⌕SEO

Build paths to discovery with search intent, internal links, structured data and indexing. — 20 entries

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Search intent검색 의도

Identify whether a query seeks information, comparison, or a purchase.

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Crawlability크롤링 가능성

A search crawler can follow links, discover a page, and fetch its content.

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Indexability색인 가능성

Check whether a discovered URL is eligible to enter the search index.

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Robots.txtrobots.txt

A site file that tells crawlers which paths they should not request.

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XML sitemapXML 사이트맵

A discovery aid listing important URLs and their update information for search engines.

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Canonical URL대표 URL

Signal the preferred URL among duplicate or very similar addresses.

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Title tag제목 태그

Name a document’s main topic and provide a candidate title for search results.

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Internal linking내부 링크

Connect related pages within a site so readers and crawlers can navigate them.

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Keyword mapping키워드 매핑

Assign query groups to pages to reveal overlap and missing coverage.

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Structured data구조화 데이터

Mark up facts visible on a page in machine-readable fields.

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Hreflang다국어 대체 페이지

Tell search engines which equivalent pages serve different languages or regions.

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Core Web Vitals코어 웹 바이탈

Measure loading, responsiveness, and visual stability as user experience signals.

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Discover originality디스커버 원본성

Value original reporting and depth over clickbait in a discovery feed.

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Preferred source선호 출처

A reader-selected publication can receive a preferred badge in search experiences.

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Generative search page audit생성형 검색 노출 페이지 진단

Audit pages shown in generative search alongside their standard search performance.

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AI snippet controlsAI 검색 미리보기 제어

Use snippet directives to control how much page text can appear in AI search.

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Googlebot byte limitGooglebot 바이트 한계

Critical content placed beyond an HTML fetch cutoff may never be fetched.

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AI content qualityAI 콘텐츠 품질

Judge generated content by accuracy and original value, not the tool used.

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Social video search metrics소셜 영상 검색 측정

View search discovery and performance of verified social and video accounts.

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Multimodal search assets멀티모달 검색 자산

Support different discovery paths by pairing text with useful images and video.

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