Discover originality

디스커버 원본성

Value original reporting and depth over clickbait in a discovery feed.

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<div class="feed"><div class="card hype"><span>FEED / 02</span><b>You will not believe this</b><small>Thin teaser</small></div><div class="card original"><span>FEED / 01</span><b>Inside the neighborhood repair shop</b><small>Interviews · photos · firsthand notes</small></div><div class="label">ORIGINAL STORY RISES</div></div>
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Google's February 2026 Discover update described reducing sensational clickbait and showing more in-depth, original, timely content from sites with topic expertise. It is not a guarantee of exposure for any post.

The demo pushes a sensational card back and brings an original reporting card forward. Changing a headline alone is insufficient; the article needs new information and evidence for readers.

When to use

Use it to evaluate original substance while planning Discover articles and headlines.

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