Customer conversation memory extracts preferences, unresolved issues, and outcomes from calls or messages so a later interaction can use them. Twilio introduced its conversation memory capability in May 2026 for context across channels.
The demo saves a sizing preference from one inquiry and recalls it on a later channel. Unlike a general unified profile that joins data sources and identities, this focuses on carrying meaning from conversation to conversation.
Extracted details can be wrong or stale. Keep the source and time, and make correction or deletion possible.
When to use
Use it when a customer changes channels and should not need to repeat their story.