Post-purchase experience covers receiving, using, and getting support for a product after checkout. This is where the expectations set by marketing meet reality.
Turn on delivery updates, first-use help, and support replies in the demo to see an illustrative return-intent indicator move. In practice, inspect support requests, returns, and repeat orders together.
The numbers in the demo are illustrative. Test real outcomes by cohort and include the cost of service changes.
When to use
Use it when repeat orders lag or support and returns rise after purchase.