Marketing Atlas
한국어
✳ AI search & GEO

Entity clarity

브랜드 엔티티 명료성

Disambiguate similar names through clear company, product, and evidence links.

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html
<div class="scene entity"><div class="panel prompt">Search: “Luma”</div><div class="candidates"><div class="panel wrong"><span class="label">LUMA</span><b>Photo studio</b><small>Unrelated result</small></div><div class="panel right"><span class="label">LUMA</span><b>Desk lighting</b><small>Official product facts</small></div></div><div class="selection"><span id="selection">?</span><b id="outcome">Checking product context…</b></div></div>
css
.scene{width:min(92%,680px);max-height:94%;font:700 clamp(10px,max(1.7vmin,1vw),15px)/1.3 sans-serif;color:var(--fg)}.label{font:900 clamp(10px,max(1.3vmin,1vw),12px)/1 sans-serif;letter-spacing:.12em;color:var(--accent)}.panel{background:var(--surface);border:1px solid var(--line);padding:clamp(8px,2vmin,18px)}.muted{color:var(--muted)}.accent{color:var(--accent)}.row{display:flex;align-items:center;gap:clamp(5px,1.2vmin,10px)}.pill{display:inline-block;padding:.35em .6em;border:1px solid var(--line);border-radius:30px}button{cursor:pointer;font:inherit}@media(min-width:700px){.scene{transform:scale(1.5)}}.entity{max-width:570px}.prompt{font-size:clamp(11px,max(2vmin,1vw),17px);font-weight:900}.candidates{display:flex;gap:8px;margin:clamp(7px,2vmin,17px) 0}.candidates>.panel{flex:1;display:grid;gap:5px;min-width:0}.candidates b{font-size:clamp(10px,max(2vmin,1vw),17px)}.candidates small{color:var(--muted);font-size:clamp(10px,max(1.3vmin,1vw),12px)}.right{animation:choose 4s infinite}.wrong{animation:reject 4s infinite}.selection{display:flex;align-items:center;gap:8px;color:var(--accent);font-size:clamp(10px,max(1.6vmin,1vw),14px)}.selection span{width:2em;height:2em;display:grid;place-items:center;background:var(--accent);color:white}@keyframes choose{0%,20%{border-color:var(--line)}45%,90%{border-color:var(--accent);box-shadow:4px 4px 0 var(--accent)}100%{border-color:var(--line)}}@keyframes reject{0%,20%{opacity:1}45%,90%{opacity:.4}100%{opacity:1}}
js
const badge=document.querySelector('#selection'),out=document.querySelector('#outcome');setTimeout(()=>{badge.textContent='✓';out.textContent='Desk lighting selected'},600);setInterval(()=>{badge.textContent='?';out.textContent='Checking product context…';setTimeout(()=>{badge.textContent='✓';out.textContent='Desk lighting selected'},600)},4000);
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First-party fact page공식 사실 페이지

Keep authoritative prices, specifications, and policies current in one source.

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Answer fidelity답변 사실 일치도

Compare an AI answer’s prices, features, and policies with source facts.

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Brand mention rate브랜드 언급률

Measure how often a brand name appears across a fixed set of answer prompts.

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Source citation rate자사 출처 인용률

Separate mentions of a brand from links to its own source pages.

Entity clarity means consistently connecting a brand name to the right company, product, and official information. Shared names can blur interpretation.

The demo separates two similarly named entities with product type and official evidence. A connector shifts to the correct card and changes the answer candidate.

First check that your about, product, and contact pages agree. Repeating the name alone will not resolve ambiguity.

When to use

Use it when search answers confuse your brand with a namesake or another product.

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