Brand-voice guardrails

<div class="rules"><div class="rule"><b>VOICE RULE</b><span>Clear. Calm. No superlatives.</span></div><div class="draft">The <em>ultimate</em> tool for every team</div><div class="check">RULE CHECK <i>ultimate ×</i></div><div class="approved">One place to find your team’s notes</div></div>

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